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The artist contributes his £25k prize award winnings to independent concert halls

The artist accepting his trophy in his hometown
The musician won the honor last month in the North East

The star has donated the full amount of his £25,000 Mercury Prize winnings to the trust for venues, which works to protect the United Kingdom's grassroots music venues.

He was given the award on October 16 as his latest record People Watching was declared the best record of the last 12 months.

Fender has opted to give the cash to the MVT, in acknowledgment of the crucial part local spots played in his beginning days.

"As an artist wouldn't be doing my current career if it wasn't for all the shows I did around the region, and elsewhere, when I was starting out," remarked Sam Fender. "These venues are legendary, but they are facing challenges."

From early 2023 onward, more than 150 of these locations have permanently closed – about 16% of the total UK scene.

Over the past year, major artists such as the band Pulp, Coldplay, the singer Katy Perry and Sheeran have all backed the MVT in its attempts to help venues survive, by including a minor surcharge to their admission fees, which goes to help smaller concert halls.

Fender also joined in, raising more than £100,000 on his 2024 arena tour to help numerous grassroots venues across the UK.

These funds assisted locations that were confronting imminent closure due to challenges stemming from water damage, fires and family tragedies, as well as permit problems, legal disputes and sound issues.

Additional spaces were granted monetary aid in modernizing facilities and sound and lighting systems that positively impacted performers and audiences.

"The concept that revenue from performances in major spaces backs the smaller venues, where it kicks off for performers like me, is just sensible," the star has commented.

Pulp members in concert
Pulp are one of the many acts who gave their Mercury Prize prize money to charity

He is far from the only musician to give his award winnings to worthy causes.

When the band received the award in the year 1996 for their album Different Class, lead singer the singer announced that the act would contribute their cash to the non-profit the charity.

In 2002, musician the artist split her prize across a few charities, such as the NSPCC and a Sickle Cell organization.

"Additionally, I donated a grand to Highgate Newtown, to their gymnastics class, because I practiced gymnastics when I was younger and they needed updated gear," the artist shared with a publication.

In recent years, Ezra Collective donated their prize money to the youth organization that nurtured their band, alongside other local music groups.

And winners that year they gave their award to a MS organization after a acquaintance was identified with the illness.

"The victory was sufficient," stated vocalist Heather Small. "The cash was the cherry on top but we didn't need the cherry, because we had the main prize. So our victory impacted another person's life."

Last week, the Music Venues Trust announced it had protected several grassroots venues in that region, by placing them under local control.

The first in that area and the second in that location were acquired under the public acquisition scheme, which is backed by Arts Council England and enthusiasts who buy "ownership units" in the venues.

By

Eric Curry

A journalist passionate about urban culture and community reporting, with a focus on city life and social trends.

Urban News

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